Management Platforms and Tools

Social media is one of the most effective ways for people to manage there social life as well as there up and coming business. Social media helps create new traffic to your business creating so many opportunities. Having a social media management tool can be one of the most beneficial tools when running social media accounts for your company. Many popular social media networks such as Facebook, Google+, twitter and many more have tools that will help you out. Through out this blog I hope to give you the proper information on how to manage your social media accounts.

In my opinion one of the best social media management tools is Hootsuite. This is also probably one of the most well known websites as it has so many beneficial tools. Basically Hootsuite will run your social media account for you while you are busy working on other business issues. Hootsuite provides a system that will allow you to schedule updates about your company or new offers that are coming out. As well as monitor conversations that are going on through out your many pages. What you can do is go on a set up a schedule of when you want something posted and how many times you would like it to be posted. So while you are busy and forget to post something the system will automatically do it for you. Another really cool tool that has just come out is the system will measure when the best time to post content. This will give you information when your post got the most activity and it will actually post for you, as it knows that this is the best time.

            IFTTT is another very powerful tool when wanting to manage your social media accounts. The reason that I bring up this tool is because it basically can enhance many other social media management apps. For example this app works great with Hootsuite. This tool allows you to automatically post when you find something that could be appealing to the audience your, company has focused in on. For example lets say your company is involved in surfing and lot so of you posts are about surfing. Well you can set IFTT to post when there is something crazy in the news about surfing. Or maybe you got an email about some big news IFTTT can send that over to your social media account letting your followers know about the big news. Overall this app is just an added bonus to the other management apps that you use.

            In closing I just want to say that social media is so important and beneficial to new and up coming businesses. This is a way to expand your uses and allows them to everything that they would want t to. You wont miss a beat if you are using these tools. They are designed to help you, so let them do their job and take some stress off your shoulders.